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It was said that there was a man who was forced to the battle field. With great reluctance, the man left the wife with their lovely sons and daughters. Since then, she spent each day waiting and hoping that the day would come for her husband’s return.

More than 4600 years ago, there had been continuous violent conflicts between the agricultural Han Chinese and the non-Han Chinese herdsmen living in the north. It was said that there was a man who was forced to the battle field. With great reluctance, the man left the wife with their lovely sons and daughters. Since then, she spent each day waiting and hoping that the day would come for her husband’s return. Every dawn and dusk, she would lean against a big tree in a high mountain, only to learn that it was another day of disappointment. Her husband never returned.

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Because of her continual longing, she cried under the big tree almost every waiting moment. As time went by, her tears turned blood without her realization and miracles happened. Her blood drops that fell on the ground harden and they became red beans. The red beans eventually rooted and grew into big trees that continue to produce more red beans. To commemorate the legend of this love story, people started calling the fruits of this tree – the love beans.

Red beans have a very profound cultural foundation. A red, love bean is very big, with a diameter of about 9 millimeters. This kind of bean has distinct characteristics. They are very hard and often come in heart shape. They have almost similar color to blood and can be stored for a very long time without rotting, or fading in color.

Red bean symbolizes love and faithfulness. In some part of the Asia countries such as China and Taiwan, men often present red beans to their lover to show their commitment for a relationship. Red bean also symbolizes happiness. When a bride wears jewelry made from red beans on her wrist or neck, it means that she will lead a happy life. It is also a cultural belief and practices that if married couples put six red beans underneath each of their pillows, their love would remain till eternity.

Today, fashionable women are proud of wearing red bean jewelry. Lovers exchange love beans with each other to show their love and commitment towards each other.

The article above is especially dedicated to our one-of-a-kind Love Bean Collection, created from bright red seeds of the coral bead tree. Our Love Bean Collection includes necklaces, bracelets, earrings, cell phone charms and anklets. Each of this art pieces is uniquely designed by Asian jewelry artists with simplicity and creativity to outline the message of love originated from the love bean. Love Bean Collection is unique and would never be widely distributed as it carries a message that would only be relevant to those who want to express their sincerity to their loved ones. So today, if my article reaches you, you would be the fortunate few to come to appreciate the deeper message carried by my Love Bean Collection published at my website. If you have someone that you would desperately like to show your love or appreciation to, my Love Bean Collection would be perfect for you because it is and it will always be affordable just for you and your loved ones.

If done correctly, forum marketing can be a powerful and free marketing tool

Forum marketing is definitely one of the most effective forms of free advertising available today. If you've got time on your hands, but no money to advertise, leveraging forums to promote your products, services, or website should be part of your daily routine.

The concept behind forum marketing is simple. You act as if you are not selling anything (which in fact, you are not!). All you are doing is interacting with people that match the product you are promoting and are therefore likely to buy it if they look at the offer. Your offer is appended to your signature automatically in every post you make.

Here's a sample signature you can use:

Still trying to get your site to rank #1 on Google
I'm not - Click here to find out why...
http://marketingscoop.com

Your job in forum marketing is to simply be engaged and have fun. Really there are no catches here, no strange angles. The only thing you can't do is talk openly about the product you are promoting because it just doesn't work.

Here are five approaches to successful forum marketing:

1. Answer questions. If you're an expert on the topic, you can easily help people who ask questions in the forum.

2. Ask a question. If you're not an expert on the topic (i.e. internet marketing) there must be a lot of things you want to know. This is a quick and legitimate way to add a lot of posts to any forum.

3. Ask for a critique. Say you write an article and post it in your blog. Make a quick post to ask what people think. You'll not only get exposure for your signature. You'll also get a good back link to your blog.

4. Ask for an opinion. If you come across a product or service and want to research it first, forums are a great way to get direct feedback. For instance, you could make a post that says, "Has anyone had any experience with this product...?" It's that simple. Just go to ClickBank and ask about every product in the marketplace!

5. Offer an article. You wrote an article, published it to your blog, and asked for a critique in the forums. Now go back and make a post offering your article for publication with the condition that they leave your resource box intact.

There are a variety of forums out there. To get started, visit one of the high-traffic forums below and sign up for an account.

* AssociatePrograms.com - Affiliate Marketing Forum
* eWealth.com - the #1 Affiliate Hangout
* Money Maker Group - Forum About Making Money
* Work at Home - Work at Home Business Forum

Next, log in and update your Profile. This is where you can add your signature which will appear at the end of every post you make. Read the rules about posting. Basically, you either ask specific and relevant questions or you answer questions by replying to posts that other members make.

Start by looking at what others are posting and how people are replying to those posts. Once you get a feel for it, post as much and as often as you can. Never advertise in your posts (except where permitted). Let your signature do the work for you.

You can get a surprisingly large amount of sales from affiliate links that were posted in forums on discussions about the programs you promote. You should say something positive about the product and then ask if anyone has heard of it.

There are a lot of newbies posting in forums who are desperately seeking direction to help them start making money online. Whenever you see a post like that, reply and say, "Hey - Check out this site...” and explain how it really helped you. M ake sure you leave your affiliate link in your signature.

How can you tell if an affiliate program is legitimate and if it will generate revenues for you? There are some basic concepts to follow when considering an affiliate program you wish to join or an affiliate product you wish to promote.

1. Stick with the larger affiliate programs. These programs have been around for a while and are used by millions of websites. Some of the top affiliate program sites are: Commission Junction, Paydotcom, and Clickbank.

2. Start small. Select one or two affiliate products that you'd like to promote. You can't see success if you're trying to promote dozens of products without a clear marketing strategy. The best advice I can give is to choose products that are closely aligned with your web site content and your passion.

3. Go for a test drive. The best way to learn to market or promote a product is to use it yourself. If you're going to promote a product, use it yourself or contact the product owner and ask for a demo/free access. It never hurts to ask.

4. Look for Affiliate Resources. Will the product owner provide you with online assets you can use to promote the product? Online assets would include banners, buttons, emails, affiliate articles and so on - making it easier for you to generate sales.

5. Promote products from well established Affiliates. Do a little research on the products, sites, and site owners you are looking to promote. This will help alleviate any fears you may have and optimize your chances for success.

Personally, I've had great success promoting just a few products that are closely aligned to my website MarketingScoop.com (Internet marketing expert) by sticking with just a few products from well established Internet marketing providers. The products I like to promote are:

1. SEO Elite

2. Article Submitter Pro

3. Ultimate Wealth Package

4. Covert Affiliate Links

5. Directory Submitter


There are a number of other affiliate products I could market, but these are most closely aligned to my website, my content, and my passion. Look for future posts on affiliate programs - be sure to bookmark u!

You're welcome to reprint these articles on your website and in your e-newsletters free of charge, provided:

* you don't change the article in any way
* you include the byline (including a link to our website )
* in doing so you agree to indemnify Marketing Scoop and its directors, officers, employees and agents from and against all losses, claims, damages and liabilities which arise out of their use

TIP: By viewing and copying the source, you'll be able to retain all formatting.
Article Marketing: Your Secret to Improved Search Engine Rankings

By Michael Fleischner | Marketing Expert, Internet Marketing Secrets*

The key to improving search engine results is to develop quality links to your website. There are a variety of techniques you can use to get others linking to you. One of the most popular and effective methods is through article marketing.

The concept of article marketing is to take authored content that you create and distribute it to websites in need of content. When you distribute your article, you include links back to your website (usually in the About the Author section). These links help to improve your website’s link popularity and therefore search engine results.

Article marketing is most effective when you can create articles that are of value to a wide audience or targeted niche market. Keep these guidelines in mind when article marketing:

1. Use original article content. There are a variety of ways to write articles. I find the best way to generate articles that improve search engine results is to make sure its an original. There are many websites that offer PLR articles (private label rights), article wizards, and so on. Regardless of how you produce your article, make sure it is one-of-a-kind.

2. Make your articles available on your own website. As a starting point, each time you create original content, post it on you website. Google looks for and diminishes the search results of duplicate content. Therefore, it’s important that you stake a claim for your content by promoting it on your website before any distribution effort.

3. Embed your keywords and keyword phrases. When writing your articles, be sure to include your keywords and keyword phrases throughout your document. Using the proper keywords is essential for website indexing and search engine optimization.

4. Write articles with a minimum of 600 words. A number of websites that accept and distribute articles will only do so if you meet article requirements such as minimum length. Many of these websites process a large number of articles and attempt to reduce spam with a minimum word count requirement of 600 words or more.

5. Use article distribution sites. By submitting your article to the largest article distribution sites you improve the likelihood of your article being repurposed by third party websites. Sites like eZineArticles.com and GoArticles.com are popular resources for webmasters seeking quality content. If webmasters find the information in your article valuable, they’ll repurpose it on their own website. This viral effect can provide significant traffic to your article(s).

6. Include an About the Author section. At the conclusion of your article, be sure to include an About the Author section. This is one of the most important things you can do to build back links to your site. When other websites publish your content they are required to include this section. Make sure that multiple links to your site are present in order to build link popularity and improve your search engine result placements.

7. Be persistent. The benefits of article marketing are seen over time. As a rule of thumb, you should begin any article marketing campaign with a commitment to produce and disseminate a minimum of 10 articles. This gives you a good footprint in your area of expertise and builds a number of backlinks to your website.

Whether you’re new to article marketing or are an experienced article marketer, each article you produce and distribute provides value to your website when executed correctly. Write valuable content, include an about the author section, and use article distribution websites. You’ll quickly discover that article marketing is a great way to promote a product, website or service!

By Michael Fleischner | Marketing Expert, Internet Marketing Secrets*

Do you have a new product or an existing product that you'd like to promote? Search engine marketing can be an effective technique if you know how to optimize your online campaigns and manage your marketing spends effectively.

Most major search engines such as Google, Yahoo, and MSN offer pay-per-click advertising. Additionally, you can find search engine marketing opportunities that are associated with an annual fee such as ExactSeek. You can expect less traffic from second tier search engines like ExactSeek simply because these engines reach a much smaller audience. None-the-less, using second tier search engines can be a great value depending on how competitive the keywords are that can be associated with your product.

Search engine marketing is largely focused on using pay-per-click advertising to promote and sell your product. There are generally two approaches that you can take to best utilize this marketing method. The first approach is to use common keywords associated with your product or service. The second method is to use long-tail keywords or keyword phrases.

Search engines like Google make it very easy to find appropriate keywords to promote your website. Once you set up a Google Adwords account, you can have Google spider your site and propose relevant search terms. When evaluating the list, look for those search terms that are frequently searched for but face little competition. This results in a list of targeted keywords that you can promote.

You can also use the Overture keyword search tool which is available online. Simply enter the common search term or phrases associated with your website and evaluate search traffic results. The only downside to using this method is that you will only know how popular the search terms are but not the competitiveness of the terms.

Long tail keywords involve searching for common search phrases that have little traffic but also very little competition. Again, you can use Google or other tools to find these long-tail keywords. Taken in isolation, a few long-tail keywords won't generate significant clicks or revenue for you. However, when bidding on dozens, hundreds, or even thousands of these long-tail keywords, you may find that you can generate significant traffic and conversions.

One of the key aspects of search engine marketing, regardless of which search engine you choose, is measuring the effectiveness of your keyword campaigns. With the help of Google tracking, this is easier than ever. By placing a small block of code on your payment confirmation (thank you) page, Google conversion tracking can tie the sale back to the specific text link or display ad that generated the sale.

Evaluate this information on a regular basis and fine tune your online search marketing campaigns. You should also set daily spending caps for your keyword related efforts. Depending on the keywords you choose, the quantity of those keywords, and so on, your costs can be significant. Daily caps protect you by setting a maximum spend for your campaign.

Search engine marketing is a great way to promote a new or existing product or service if you carefully select your keyword phrases, place caps on your daily spend, and track conversions. When using this form of online marketing, pay attention to your successes and failures and reinvest where returns are positive

By Michael Fleischner | Marketing Expert, Internet Marketing Secrets*

Whether you are an Internet marketer or generalist, turning prospects into buyers is a top priority. Many marketers are continually testing the success of various media and integrated campaigns. One of the most frequently asked questions is the effectiveness of "off-line marketing" as it related to driving traffic and conversions on your website of landing page.

With so many difference across products, services, industries, and price points, its hard to develop a simple yes or no answer when considering whether or not direct mail will drive online traffic for you. The key is to develop a compelling direct mail piece, choosing the right list, and creating an offer that resonates with your target market. Also, consider the following:

1. Package planning is essential for making your mail a success. Before you begin, plan your direct mail package. Will it include a letter, sell sheet, coupon, and business reply envelope? Perhaps you'll be using a postcard. How big? How small? What creative direction will you take?

2. Effective envelope creative motivates consumers to open your piece. Your offer is no good unless it is seen by your target market. Spend a lot of time on your envelope, giving consumers a reason to open it and learn more about your offer. Create a swipe file of other direct marketing pieces you've personally received and opened. What was it about these offers that compelled you to take the next step?

3. Alternative formats can help you qualify for lower postage rates. Manage your budget carefully as large mail campaigns can have a high cost and negatively impact your ROI. One great avenue for lowering costs and increasing response rates is by experimenting with alternative direct mail formats. Learn more at the USPS website.

4. Value-added postcards can help mail get attention. To avoid the issues associated with unopened mail, test a postcard or two. Although much simpler than a direct mail promotion using an envelope and multiple response mechanisms, post cards can be great for driving people online at a low cost. Be sure to have a compelling reason for them to visit your website and a method for tracking results. Defining specific URLs to consumers, to help them locate a special offer, is a great way to track activity.

5. Crate a clear call to action. Too often direct marketers create a compelling piece, even a great offer, but make it difficult for prospects to answer. Overcome this issue by providing prospects with multiple ordering methods. These various methods can include the ability to order online, call a toll free number, and fax an order form. Consider the pros and cons of various ordering methods, and when you do, keep the consumer in mind. You want your buyers to have a positive experience so they order from you again and again.

So perhaps you're still wondering if direct mail can help you achieve your online goals. Begin with a simple goal that is easily defined and measurable. Choose a preferred direct mail technique and test it. You may find that the best way to find consumers online is to drive them with your direct marketing campaign.

By Michael Fleischner | Marketing Expert, Internet Marketing Secrets*

Although the concept of search engine optimization can be somewhat complex, there are a number of basic search engine optimization techniques you can use to improve your organic search results. Keep the following in mind when trying to achieve top rankings for your website.

1. Meta Tags.
Meta tags are simple lines of code at the top of your web page programming that tell search engines about your page. Include the title tag, keyword stag, description tag, and robots tag on each page.

2. Create and update your site map.
Developing a site map is a simple way of giving search engines the information they need to crawl your entire website. There are plenty of free software packages on the web that can help you generate a sitemap. Once you create a site map, submit it to Google and Yahoo.

3. Ensure that all navigation is in HTML.

All too often, navigational items are in the form of java script. Even though navigation technically still works in this format, it’s not optimized. Create your navigation in HTML to enhance internal links throughout your website.

4. Check that all images include ALT text.
Your image’s alt text is spidered by search engines. If you’re not including your keywords in alt text, you’re missing out on a huge opportunity for improved search engine result placements. Label all of your images properly.

5. Use Flash content sparingly.

Content generated through java script or flash is a big no-no. Some webmasters like to use flash because of the presentation. If you must, use it sparingly, but only after your site has been properly optimized with basic search engine optimization in mind.

6. Make sure that your website code is clean.
Keep in mind when optimizing a web page crawlers are basically only looking at your source code. When programming your web pages, having W3C compliant code can make all the difference. Run your code through a W3C validator before promoting.

7. Place keywords in your page content.
Search engines scan your website and web pages for keywords. Shoot for a keyword density of between two and eight percent. Google likes your page to be at the lower end of this scale and Yahoo at the upper end.

8. Submit your website to search engine directories.

It’s always a good idea to let large search engine directories know that you’re out there. Submit your website URL to directories like Google, Yahoo, and DMOZ.

9. Build links to your website.
Consider building a link exchange program or create one-way links to your site using articles or forum posts. All major search engines value the importance of your website based on how many others websites are linking to it.

10. Stay the course.

Good optimization takes time. People expect to see results immediately. You may very well see improvements in a short period, but reaching the number one position takes time. Be patient.
Learning to optimize your website for search engines takes time and patience. Start by applying basic search engine optimization principles. If you’re new to website optimization, or even a well seasoned veteran, begin by prioritizing which pages are most important to you and go from there. Soon you’ll find yourself moving up the rankings.

One of the best ways to improve traffic to your website is with the help of targeted websites who earn money promoting other peoples products. One of the websites I work on generates more than 35% of its revenue from other sites selling their products and services. If developed correctly, affiliate programs can have a significant impact on your revenue.

What Is and Affililate Program?

An affiliate program is a way for you to sell your products through other websites. Essentially the process is simple. You provide another website with the necessary promotional items to sell your product(s). However, the affiliate never takes actually inventory of the product you are selling.

A great example of this is the website that sells mystery novels. For this example, let’s call the primary website Mystery Novels Central dot com. The website provides an affiliate website (affiliatewebsite1) with some banners and buttons promoting mystery novels. When a browser of affiliatewebsite1 clicks on the banner, it redirects him to Mystery Novels Central dot com. If the user purchases a novel, Mystery Novels Central dot comp pays affiliatewebstie1 a percentage of the sale – also known as a commission.

How Do Affiliate Programs Work?

When your promotional assets are placed on another website, each asset has a tracking URL. This tracking URL is invisible to the browser but keeps track of his activities. When he passes through the purchase process and receives a payment confirmation page, additional tracking code confirms a sale. This information is captured and tracked back to the initiator of the sale (i.e. the affiliate).

In its most simple form, an affiliate program works like a real life sales force. Imagine having sales reps spread our across the Internet selling your product to each of their new and existing customers. Each time that sales rep sells your product, you fulfill the order and pay the rep a small commission. In a nutshell that’s an affiliate program.

How Can I Start My Own Affiliate Program?

You can start your own affiliate program in a variety of ways. One of the most simple methods is to use and affiliate marketplace like ClickBank or PayDotCom. These affiliate sites aggregate many affiliate products. For a small fee, and sometimes simply a percentage of the sale without an upfront fee, you can join their program.

When you join, you agree to let the marketplace add your product to a list of products that third party websites can promote. When you do so, you also agree to let the affiliate marketplace (ClickBank or PayDotCom) receive a percentage of each sale. Remember, you will also have to pay a commission to the actual affiliate website that promotes and sells your product. The fees can add up quickly but are worthwhile if your product has a good margin.

There are other programs from well established companies like Commission Junction, but they charge a significant fee for joining and a larger percentage of each sale. For those starting out, CB or PayDotCom is your best choice.

What I particularly like about affiliate programs is the scale you can achieve. Affiliate programs are relatively easy to set up and can have a significant impact on your top line. If you have a product to sell and haven’t started using affiliates to promote your program, get started today.

Michael Fleischner is an Internet marketing expert with more than 12 years of marketing experience. To discover how to improve search engine rankings on Google and other major search engines

Affiliate marketing is one of the most popular ways for website owners to earn some extra cash. Millions of products are sold each and everyday online, and with each transaction, many individuals earn a commission.

So how can you get a piece of this ever-increasing affiliate product pie?
Simply stick to the tried-and-tested methods that have worked for many years and still continue to work well in the affiliate marketing world of today - you'll be sure to win! With the top three affiliate marketing strategies given here, you will be in a very good position to increase your sales and be successful in the amazingly profitable sphere of today's affiliate marketing programs online.

1. Having unique web pages to promote each separate product you are marketing. Do not just throw them all in 'en masse' to save a little money on web hosting.It is desirable to have a site focusing on each and every product and nothing more.

Actually, having said that, there are quite a few web hosting companies that will allow you to host Unlimited Domains on your account - so hosting charges should not be a problem if you go down that road.Always include product reviews on the website so visitors will have an initial appreciation on what the products can do for those who purchase them.

Try to include testimonials from users who have already tried the product. Be sure, however, that these customers are willing to allow you to use their names and photos on the site of the specific product you are marketing.

You can also write articles displaying the uses of the product and include them on the website as additional pages. Try to make the pages attractive and compelling. Also, don't forget to include a few requests for them to act on the information.

Each headline should attract the readers and encourage them to try and discover more, possibly even to contact you. Draw attention to your product's special points. This will help your readers to learn what your page is about and will possibly make them want to find out more.

2. Offer free reports to your readers. If possible, locate them at the very top of your page so they simply cannot be missed.Try to create personal-type auto responder messages that will be mailed to those who input their personal information into your sign-up box.

According to research, a sale is closed usually on the seventh contact with a prospective client.Only one of two things can possibly happen with the web page alone: a) a closed sale or b) the prospect leaving the web page never to return again.By placing useful information into their in-boxes at certain specified periods, you will later remind them of the product they were interested in and may find out that the sale is soon closed.

Do make sure that the content of your messages is directed toward specific reasons for buying the product. Never ever make it sound like a sales pitch.Focus on important points showing how your product can make life easier and more enjoyable. Include compelling subject lines in the email.

As much as possible, avoid having the word "free" in there because some of the earlier spam filters dump those kind of contents straight into the junk so no-one even gets the chance to read them beforehand.Convince those who signed up for your free reports that they will be missing out on something big if they do not take advantage of your products and services.

3. Get the kind of traffic that is targeted to your product. Just think, if the person who visited your website has no interest whatsoever in what you are promoting, they will be among those who move on and never come again.

Write articles for publication in e-zines and e-reports. This way you can locate publications that are focusing on your target customers and what you have put up might just grab their interest. Try to write a minimum of 2 articles per week, with at least 300-600 words in length. By continuously writing and maintaining these articles you can generate as many as 100 targeted readers to your site in a day.

Always try to remember that only 1 out of 100 people are likely to buy your product or subscribe to your services. If you can generate as many as 1,000 targeted hits for your website in a day, this means that you can make 10 sales, based on the average statistics.

The methods defined above are not really difficult at all to do, if you think about it. It just involves a small amount of time and a definite plan of action on your part.Try to use these tips for several affiliate marketing programs. You can end up doing something that not every affiliate marketer can do and that is, maintaining a really good source of income and being successful in this business. Besides, when you become successful, think of those regular massive pay-checks you will be receiving!

Generate word of mouth with powerful social marketing tools.

As an Internet marketing professional, I try to keep on top of new marketing avenues and opportunities for leveraging word-of-mouth. In recent years, the method by which individuals get their information has evolved and so have the tools for sharing information from one individual to another. Social bookmarking is now a popular method of communicating among younger audiences and is proving to be an effective marketing tool for increased exposure of products, services, and brands.

Imagine telling your friend about a recent story you just heard. That story could be newsworthy, provide information about a given topic of interest, or perhaps an online video you watched that had you rolling around in laughter. Once you communicated that to your friend, he went ahead and sent an email out to 4 of his friends who then forwarded that email to dozens more – and so the story goes.

Word of mouth is one of the most powerful forms of marketing. With the help of the Internet, this type of marketing has grown in importance and has been accelerated with the advent of social bookmarks.

Popular bookmarking sites allow users to identify, with just the click of a mouse, online content that they deem worthy of sharing. As more and more individuals identify the same content, it receives a higher priority on social bookmarking sites and continues to grow in importance. Social bookmarking sites are like a multi-level marketer’s dream!

The most popular social bookmarking site is Digg.com which has an Alexa ranking of 98 and boasts more than 8 million monthly visitors. Other popular sites like Technorati (1.4M monthly visitors), and Del.icio.us (1.3M montly visitors) illustrate just how big social bookmarking has become. Taken collectively, these sites are continuing to garner more supporters and changing the way consumers share information they deem valuable.

From a marketing perspective, this creates an opportunity for improving the effectiveness of our marketing practices. Word of mouth has always been an effective means of marketing but has been difficult to initiate and manage. Today, with the help of social bookmarks there is now an easier way to encourage and promote the sharing of your information.

Recently, I added a footer on my blog to encourage users to “share” information they deem valuable. This has created an opportunity for users to interact with content and start the viral marketing effect all online marketers seek. When considering the merits of social bookmarking, there are a few guidelines to consider.

1. Your content needs to provide value or be unique. Social bookmarking doesn’t happen on its own. You need to provide content that’s worth sharing. Whether that content is helpful to someone seeking guidance, unique, funny, or just plain novel, it needs to provide value in order to be shared.
2. Make bookmarking easy. Have you placed the appropriate social bookmark icons on your webpage in a place that’s closely aligned with the content you wish to share? Are the bookmarks easy to identify? Make sure your customers and prospects don’t need to work all that hard in order to share your information.
3. Encourage communication. Don’t just paste some social bookmarking icons on your website, ask for support. Common phrases like, “Share this” or “Bookmark us” are a great way to get the wheels of social media moving.

If you’re not leveraging social bookmarking tools then you’re word-of-mouth campaigns aren’t being optimized. Reach more people, more quickly, by leveraging your website’s visitors, prospect, and customers. Ask them to share your information and create valuable content that encourages viral marketing. Utilizing social bookmarking as a preferred marketing medium can help improve awareness of your products and develop a preference for your brand..

*Michael Fleischner is an Internet marketing expert, search engine optimization specialist, and the President of MarketingScoop.com. He has more than 12 years of marketing experience and had appeared on The TODAY Show, Bloomberg Radio, and other major media. Visit MarketingScoop.com for further details and more marketing articles.

Today more than ever, consumers are overwhelmed with choices, and distractions. The cost of attracting users to your website continues to increase and keeping them engaged is more important than ever.

Engagement doesn’t end with an individual browser reading content or clicking on an ad. Rather, engagement is an ongoing process that results in loyal customers who come back again and again, becoming more vested in your web site.

How can you make sure you’re engaging and keeping customers?

In order to create a loyal following, there are some basic principles you need to consider. From first impressions to life-long membership, put yourself in the shoes of your browsers and make their experience a valuable one.

1. Reduce Clutter. How many times have you visited a website only to be overwhelmed and confused? What is this site about you may have asked yourself. Or perhaps you found yourself asking, ‘Where is the information I’m looking for?’

Don’t ask your browsers or potential customers to figure this out. Make your site clutter free and create a visual priority that emphasizes the information, resources, or actions your browsers want. By reducing obstacles you build trust among new web site visitors and allow for simple decision making – which benefits everyone.

2. Make Navigation Intuitive. There are many ways to navigate a web page but intuition rules the day. Don’t try to get fancy with your navigation or overuse java script. Basic navigation that follows current convention is the best way to lead individuals through your web site to the information they’re looking for.

1. Make The Initial Site Interaction Relevant. When a browser reaches your web site, you have less than seven seconds to get them engaged. Making your initial site interaction relevant to what individuals are looking for is essential for keeping them interacting long term.

If you are promoting your web site with Google Adwords, or any pay per click advertising for that matter, be sure to create customer landing pages that are truly relevant to the individual who clicks-through your ad. Once you’ve established relevancy, you can move them deeper into your content, tools, and resources.

2. Ensure That Your Content Is Up-to-date. Web site content that isn’t up to date does not serve your audience and browsers are likely to move on. One way to ensure that information is timely is by providing a feed of relevant news or information. If including static text on your web pages, try not to include specific dates. However, if you must publish dates, be sure to update this information on a regular basis.

3. Start An Interaction With Your Users. Each time a browser views your web page, you have an opportunity to interact with them. Don’t let this opportunity pass you by. One great way to interact is to offer something of value at no cost. This can be a white paper, access to an exclusive list, or simply a 30 day free trial. Be sure to capture an individual’s valid email address and include them on your mailing list. An auto-responder is best if you wish to engage these individuals on an ongoing basis.

4. Provide Plenty Of Support. Don’t hesitate to offer support right from your home page. Prominently display your 800 number, support email address, and additional information for your prospects and customers such as mailing address. This information is viewed favorably by search engines and also creates a sense of legitimacy. Contact information builds trust among prospects and elicits interest in your company.

5. Make Sharing Easy. Once you’ve made your web site easy to use, don’t hesitate to offer browsers the ability to share your web site with others. This can be in the form of a simple widget that allows users to bookmark your page, subscribe to an Rss feed, or submit your content to popular news sites like Digg.com.

Individuals are much more likely to visit a web site based on a friend’s recommendation versus some other type of marketing initiative. Leverage the power of viral marketing with easy sharing tools.

Your web site can be your greatest asset. Unfortunately, many marketers and website owners are so focused on increasing traffic that they lose site of the audience that’s already visiting their web pages but are simply not converting.

Don’t make the same mistake. Improve the quality of you site through relevant content that is up-to-date and easy to find. Once you’ve engaged users, encourage them to share. Doing so will make your site perform better, increase conversions, and deliver value for all involved.

Michael Fleischner is an Internet marketing expert and the President of MarketingScoop.com. He has more than 12 years of marketing experience and had appeared on The TODAY Show, Bloomberg Radio, and other major media. Visit MarketingScoop.com for further details and more marketing articles including tips on how to improve search engine rankings for your web site.

Are you launching a new website? There's no better time to think about search engine optimization than prior to launching a new site. By giving consideration to your on-page optimization factors, you can increase your chances of achieving top organic search results.

To prepare your site for easy indexing, be sure to follow these basis guidelines:

1. Design your site in html or similar format that minimizes the use of java script and flash. The more complex you make your code, the more difficult it becomes for the search engine spiders to read your content and prescribe the appropriate Google PR to your web page.

2. Make sure that your meta tags are coded properly and include the Robots.txt tag. Many individuals downplay the importance of meta tags. Although meta tags themselves won't drastically change the organic ranking of your site, they do create the display text users will see when your site appears in search results. If your meta tags are search engine optimized and compelling, you increase the changes of improving click-throughs.

3. Apply the proper tags to your page. H1, H2, and H3 tags are a great wall to call attention to your content and promote your keywords and keyword phrases. Try to use each tag at least once, but don't force the issues. You want your text to flow and appear normal.

In addition to ensuring that you've made your page easy to access and presented text that is optimized, you also want to consider other factors that can help long-term with your SEO efforts. So often, web designers get caught up with on page factors, that they overlook the requirements for establishing a foundation that supports long-term initiatives.

In particular, consider adding pages that you can add to over time that support link building and accessibility for search engine spiders. Be sure to include:

1. An html sitemap and an xml sitemap. Including a sitemap on you site makes it easy for search engines to access all of your website pages and index your site accordingly. Your sitemap should be in both html as well as xml. Although users would not access the xml sitemap, search engine spiders use this version to crawl websites. Additionally, key search engine submission resources like Google's Webmasters Tools require xml site map versions.

2. Include a partners page. Previously referred to as a links page, the partners page is essential for reciprocal linking. This strategy isn't as powerful as developing one-way links, but until your site has been assigned a Google PR, one-way links can be difficult to acquire. So begin your link exchange program with a partners page that allows you add or remove link quickly and easily.

3. Submission pages that encourage new content. One of the most powerful seo techniques is the addition of new content. Make it easy for your users to add or submit content to your website. When search engines see new content, they rejoice. Don't underestimate how important it is to make it simple for your browsers to add or submit content.

When focusing on search engine optimization, especially with a new website, follow the basic ideas outlined above. There are a number of other factors to consider as well. However, you should always start with a strong foundation - a site design that meets basic SEO standards but one that also supports your long range search engine optimization goals.

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Apabila anda telah atau akan berkecimpung di dunia Internet Marketing, tentunya anda pasti sudah ada niat untuk mendapatkan duit dari Internet.

Masalahnya adalah banyak pemula seringkali bingung mau mulai bisnis Internet ini dari mana? Biasanya banyak dari pemula ini yang meragui apakah bisnis Internet adalah bisnis yang nyata atau hanya tipuan/scam.

Dan biasanya juga mereka yang menilai bisnis Internet adalah tipuan/scam adalah mreka yang belum/tidak mendapatkan hasil dari Internet Marketing.

Menurut Business Week, “64.2% of the businesses failed in a 10-year period”. Artinya 64.2% bisnis dalam periode 10 tahun gagal.

Bagimana dengan bisnis Internet Marketing? Saya juga tidak tahu angka yang pastinya, namun saya yakin sekali tingkat kegagalan seseorang yang baru saja mulai terjun di Internet Marketing lebih tinggi dan lebih cepat gagal.

Serakang pertanyaannya adalah mengapa para pemula Internet Marketing seringkali gagal?

Menurut saya, ada 3 sebab:

1. Mau hasil instant, mau yang gampang, tidak mau bekerja keras

Saya sudah sering mengatakan bahwa untuk mendapatkan hasil dari Internet Marketing maupun dari bisnis apapun, anda MUTLAK harus sabar, MUTLAK harus mengalami frustrasi dan kegagalan terlebih dahulu, MUTLAK harus bekerja keras, dan MUTLAK harus bekerja cerdas juga.

2. Cepat menyerah

Ketika mengalami kegagalan sementara, mereka langsung down dan tidak berdaya, lalu langsung menyerah.

Saya menggunakan kata “kegagalan sementara” karena sejujurnya memang itu, kegagalan sementara. Untuk mendapatkan hasil tentu anda harus gagal terlebih dahulu.

Mana ada pemula yang baru terjun di bisnis online langsung sukses tanpa gagal sekalipun!

Teman, saya mengatakan kepada anda sekali lagi: Tidak ada seorangpun yang menekuni suatu bidang, apapun bidang tsb, dan langsung mendapatkan hasil tanpa mengalamai kegegalan sementara.

Kalau anda sekarang sedang kerja di sebuah perusahaan dengan posisi supervisor, manager, atau direktur, coba ingat kembali apakah untuk mendapatkan posisis tsb gampang? Apakah proses mendapatkan posisi tsb selalu mulus terus tanpa ada rintangan apapun?

Tentu jawabannya tidak! Kalau mendapatkan posisi tsb gampang semua orang sudah menjadi manager dan direktur dong.

3. Bingung mau mulai dari mana

Jangankan orang pemula, saya saja sampai saat ini masih mengalami information overload.

Apa itu information overload? Information overload artinya informasi yang anda peroleh terhadap sesuatu saking banyaknya sampai akhirnya anda bingung mau mulai dari mana.

Kalau dalam Internet Marketing, seringkali kita mendapatkan informasi bahwa untuk mendapatkan duit dari Internet anda harus belajar bagaimana mencipatakan produk sendiri untuk jual kepada orang lain, bagaimana menggunakan Google Adwords untuk mendatangkan traffic, bagaimana menggunakan social bookmarking dan social networking untuk meningkatkan traffic, bagaimana JV (kerjasama) dengan para Internet Marketer lainnya, bagaimana melakukan on-page atau off-page SEO yang benar untuk mendapatkan traffic dari Google, bagaimana menulis artikel untuk mendapatkan pengunjung, dll.

Kelihatannya Kenyataannya banyak sekali yang harus dikerjakan, dan akhirnya karena bingung mau mulai dari mana, kita ngomong ke diri sendiri: “ah entar aja deh gue coba pelajari lagi, pusing pala gue…”

Dan akhirnya you know dong apa yang akan terjadi?

Ya, tidak akan terjadi apa-apa karena tidak ada ACTION. Selamat kepada kita semua :)

Ketika anda bingung mau mulai dari mana, pahami posisi anda sekarang terlebih dahulu. Anda sekarang berada di mana?

Kalau anda adalah seorang pemula di Internet Marketing, tentunya untuk saat ini anda tidak perlu pelajari bagaimana JV (kerjasama) dengan para Internet Marketer lainnya, karena sudah *hampir* pasti penawaran anda kepada mereka akan ditolak.

Kecuali penawaran anda begitu dahsyat dan menarik, kalau tidak jangan harap mereka mau bekerja sama dengan anda. Coba saja anda memposisikan diri anda sebagai pakar di Internet Marketing, lalu ada newbie yang datang menawarkan kerjasama dengan anda. Kira-kira anda mau terima penawaran tsb?

Intinya adalah, anda harus menyadari diri anda ada dimana saat ini. Yang tidak perlu anda pelajari saat ini, ya di skip saja untuk saat ini. Fokus kepada ilmu dan pekerjaan yang bisa menghasilkan paling banyak untuk anda saat ini.

Tahukah anda tidak semua ilmu dan pekerjaan mempunyai kepentingan yang sama. Ada yang lebih penting, ada juga yang kurang penting, dan ini tergantung kepada posisi anda saat ini.

Pernah dengan Hukum Pareto? Dikutip dari Wikipedia:

“The Pareto principle (also known as the 80-20 rule, the law of the vital few and the principle of factor sparsity) states that, for many events, 80% of the effects come from 20% of the causes.”

Artinya 20% pekerjaan akan menghasilkan 80% penghasilan.

Sebaliknya pun sama, 80% pekerjaan akan menghasilkan 20% penghasilan.

Tugas anda dan saya tentunya adalah menentukan 20% perkejaan yang menghasilkan 80% penghasilan.

Jadi kuncinya adalah FOKUS kepada tugas dan pekerjaan anda yang paling penting saat ini.

Jadi tips untuk anda hari ini adalah:

1. Siap bekerja keras dan cerdas, sabar, dan menyaradi bahwa mendapatkan hasil dari Internet Marketing adalah sebuah proses yang sulit dan panjang :wink:

2. Kuatkan mental anda dan yakinkan kepda diri sendiri bahwa anda MUTLAK HARUS mengalami kegagalan sementara, dan maju terus :mrgreen:

3. FOKUS kepada 20% pekerjaan anda yang menghasilkan 80% penghasilan anda. Yang tidak anda perlu pelajari saat ini diabaikan saja :grin:

What If Companies Such As Nike, Walmart, Fedex, Ebay, Amazon And Many Other Big Corporations Pay Me $5000+ Every Single Month Just For My Opinions? Give Me Two Minutes And I Will Show YOU How To Sign Up With LITERALLY Hundreds Of Companies And Give Your Honest Opinion In Exchange For Large Checks Sent Straight To Your House

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That is the GREAT thing about working from home! You decide WHEN you want to work, HOW much you want work, Making YOU the boss! It does not matter if your looking to make a few extra car, loan, or home payments. Participating in consumer surveys for companies online is by FAR the easiest and funnest money you can make.

And If Getting Paid For Your Opinion Was Not Enough, Then Take A Look At All Of The Other Exciting Things You Can Particpate In AND Get Paid For!

Shop and Eat and get paid from $10 to $40 per hour!

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Preview new movie trailers and get paid $10 to $25 per hour.

Travel! Earn $100’s each month just for traveling!

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Online Companies will pay YOU from $5 to $75 for each Survey!

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Most of the companies that we connect you with just send you the paid surveys through e-mail or provide you the survey online on their website so you can quickly fill out the survey and get paid for it. You can start immediately after you sign up. If you are not pleased with the companies we connect you with, which are only the best, we will give you the full price of the membership you paid for back to you.

How To Make A Money Making Website


Money can be made online without a Website. However, to significantly increase your earnings it is of the utmost importance that you know how to make a money making website. Many of you may be thinking that this will be extremely complicated, difficult and time consuming. In the past it certainly was. Nowadays however, there have been so many improvements and innovations in Website technology that it has become much easier to create your own site quickly even if you have no knowledge of HTML or JavaScript whatsoever.

Another factor that many people think will be prohibiting is the cost of getting one up and running. Due to competition in the fields of Website creation software, hosting and domains the costs have fallen dramatically. This means that just about anyone with a few dollars in their back pocket can get in on the action. This wasn’t always the case.

Only a few years ago it was very expensive to get all that was needed and this stopped many people from starting. Be thankful to be starting now where you can get some of the most cutting edge technology for next to nothing. Heck, you can even get started out in Blogging for Free!

In order to really realise your potential on the Web you are going to have to know how to build a money making website and you will need a good Website building software. You want one that will enable you to set-up sales pages quickly, easily put together content sites and add ADSense without any hassle. You will also want to be able to create an attractive looking site that will make your visitors want to stay on your site. It is also vital to have a Web builder that will allow you to make changes very quickly. Some of you may get daunted at the very thought of this, especially if you have no background with computers.

However, there are software and services out there that makes this extremely easy even to the complete beginner. One of the most user friendly builders ever created is XSitePro. This software will enable you to get great-looking money making sites up and running with minimal effort. Another good option is to use a complete service like Site Build It! They will handle absolutely everything for you tailored to your exact requirements.

You could also post your project on a freelance site such as Elance where programmers will bid on your project. After accepting a bid the programmer will carry it out to your specifications and will often help you make any updates in the future.

Once you know how to build a money making website you will have to purchase a domain name and hosting package. These days many companies will throw in a free domain name with your hosting package when you sign up. There are many good hosting companies out there along with equally as many poor ones. The key things to pay attention to are uptime( aim for 99% plus), the ability to add new domains to the package for expansion and good customer service.